1 Comment

The rebrand is confusing. So when musing on the why I wonder if there has been a corresponding corporate re-org. Not a bankruptcy per se, but when there are many businesses in a corporate family, shifting ownerships around to minimize taxes is the real contact sport. A Re-org can allow recent year losses to be newly applied to profitable businesses, allowing for re-filed tax returns and new refunds from past activity.

A Re-org for the simple reason of lowering total family tax is not allowed at all in many jurisdictions. Cheese makes money, SUM makes money. The Impact made losses. With Bologna new to the mix, a re-org is certainly likely and a justification for it available. The corporate digging required is beyond my curiosity but, you know, Occam's Razor.


( like to see your long form Duane. nice work )

Expand full comment